The internet dating industry is showing no signs and symptoms of slowing down. In accordance with a Pew Research Center survey carried out in 2015, 15% of U.S. Adults used online dating services or mobile dating apps and almost 1 / 2 of people knows a person who uses internet dating or who has got met a spouse or partner in this way.
Odds are, you or some body you realize has tried online dating sites. Therefore, we had been interested: just what performs this industry offer with regards to marketing with email?
We viewed a number of free dating apps and services (Bumble, Coffee Meets Bagel, Hinge, Match, OkCupid, and Tinder, to mention just a couple of) to see which brands really delivered emails consistently and effortlessly. Here’s exactly what we discovered from how three brands are handling online dating sites e-mails.
Friendly and approachable: OkCupid’s bold, fresh look
OkCupid is a dating that is free that’s been with us since 2004; it’s available on the internet and via apps for iPhone and Android os. Previously this current year, OkCupid’s application and web site both underwent a redesign; now, there’s a bold, fresh appearance that’s “quirky” and illustration-driven. 继续阅读Exactly About Just How Hot Are These Online Dating E-mails?